How to solve the search of the name

Hello community!

I observed that a lot of businesses don’t have a dedicated branch name on their website. For example, we have the shopping center “x”. On the website are listed a lot of them across the city, and each of them has the correct address, but no mention regarding a dedicated branch name for each… people when searching for it use the name + neighborhood or name + street name, but when doing so the POI is not retrieved…
It’s there that can be done in OSM (adding alt_name with the full string name + neighborhood, etc. ) or the solution is not in OSM…

Thank you!

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Ce sujet de discussion accompagne la publication sur https://community.openstreetmap.org/t/how-to-solve-the-search-of-the-name/109091